I’m Jack, a UX Strategist and Product Designer.

I create value by conquering complexity where people, process, and platforms meet.

  • I am a former global brand strategist now leading product visioning, prototyping, development, and optimization of complex websites and applications to create business value through elevated user experiences.

My personal spec projects

(Because I can't help myself when I see a clear need/opportunity)

Responsive web app to serve the unmet needs of residential real estate investors

Spec work case study

Responsive web app for mobile payments that improves a key user issue with Apple Pay

Spec work case study

Recent professional highlights

(And select case studies)

Chief product designer for a first-gen application to digitally manage the Entity List lifecycle for the U.S. Dept. of Commerce. The lifecycle is a minimum 6-month process typically involving 40+ steps and 50+ people for everything from nominations, legal reviews, and stakeholder voting to being published in the Federal Register and archived (Launching Fall 2025)

``What's the Entity List?`` you ask.

In plainspeak, it’s the extensive list of foreign people and companies you are legally not allowed to send certain goods and sensitive technologies to because it would harm our national interests — including our national security.

View my case study

Led the design sprint, low-fidelity wireframing, and MVP strategy for a first-gen compliance and reporting system for advanced-tech exporters — resulting in a public launch in a record-breaking two months (Launched 3/25)

Led overall site strategy, UX design, user research, and information architecture for a website transformation for YSPH. Along the way, championed for a dramatic shift in the site’s primary nav — informed and validated by user research (Launching Summer 2025)

View my case study

Led site strategy, UX design, user research, and information architecture for website transformation for the California Institute of the Arts (Launched 10/24)

View recent work spotlight

Conducted moderated usability testing to inform final refinements prior to public launch of a modernized platform for export license applications for the U.S. Dept. of Commerce (Launched 3/25)

``What is SNAP-R?`` you ask.

In plainspeak, it’s the application process that U.S. companies are legally required to use to receive approval to export sensitive items like technology, weapons, and dual-use goods (i.e., items that may have both civilian and military applications).

The crystal clear prioritization framework for the recommendations coming out of usability testing.

Throwback case study

To promote CU Denver to first-time and transfer students from outside of Colorado, designed an immersive user experience as unique as the location-specific college experience itself.

View my case study